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What it is
Self serve AI+Gen AI-enabled growth hunter will rapidly help answer growth related questions at scale
Dig deep and broad – To find the most valuable and unobvious pockets of growth
Rapid insights – We drive insights in minutes, that takes teams weeks to complete
Specific and granular results – Access to all publicly available knowledge (400B+ web pages, 120M+ patents, 50K+ news sources, etc.)
Synthesized ideas backed up with evidence and intuitive visualizations – Beyond what you can do with a Google or ChatGPT search
Self serve apps – that can be run by any colleague at the firm, anytime, for any industry
SparkBeyond helps thinking about new growth opportunities by answering various questions
- What are the emerging technologies and trends in our industry?
- To what new markets can I take my existing products or capabilities?
- What are our competitors doing?
- Which ones are the most attractive markets for me? What are the risks we should consider?
- Who can we partner with/acquire/sell to (customers)?
SparkBeyond overcomes bottlenecks for breakthrough performance
1
Internal data provides only a partial view
Most impactful actions require external data
Dots between internal events and external events not connected
2
Cognitive bottlenecks looking for answers
Human limitation in highly-dimensional data
Existing biases limit of scope of answers
3
On-going need to adapt to changing conditions
Drivers continuously change
No capacity to run 24-7 deep research on all major KPIs
SparkBeyond finds novel client answers by:
- Searching answers beyond client's data
- Considering all possibilities of answers without bias; “boiling the ocean” to explore even the most complex combinations of factors
- Continuing searching for answers dynamically; even as drivers, data, or the underlying conditions change on a day-to-day basis
Multiple modules designed to help provide growth-related opportunities:
- Market sizing (incl ~10-15 sub-industries)
- Competitor mapping and benchmarking
- Trends Engine - mapping & prioritization for industry / area
- Top applications of (re-purposing known products/technologies)
- Sentiment mapping and implications (basis google place reviews)
- Risks mapping and mitigation ideas
- IP analytics and benchmarking
- ‘Under-the-radar’ company scan
- Sustainable alternates for client’s existing products / technologies
- Circularity scan/benchmarking of companies
Check out a demo
How it works
Each application is a chain of multiple questions stitched together to create an automated, repeatable workflow
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User feeds in inputs like ‘field of interest’, ‘time period’, ‘trend themes’ …
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…within 30-60 mins, output report is generated with trend topics, auto-grouped and scored basis buzz in patents, publication, news, web
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Value creation lever
SparkBeyond identifies value creation levers across four categories
Factors affecting a problem
Unknown factors
Validate hypotheses
Ideate new ideas, explore the unknown
Known factors
Excellence in what is known
Learn from elsewhere; make it specific for us
Known
Unknown
Organization’s knowledge of factors affecting a problem
Excellence in what is known
Most companies act within this area to create value
SparkBeyond helps challenging existing assumptions and priorities with facts for unbiased action taking
Learn from elsewhere; make it specific for us
Traditional consulting approach helps companies extract value here with speed
SparkBeyond significantly increases traditional path’s speed and specificity, accelerating time to impact:
- Comprehensive answers going beyond “top best practices” with long-tail factors
- Tailoring answers specific to company context, customers, products and dynamics
Validate hypotheses
Companies exploring own hypotheses often find it difficult to act on them due to lack of a “common fact base”
Traditional consulting helps here with change management to make the transition
SparkBeyond complements existing company efforts by creating the “one source of truth”, turning hypotheses into facts: “Unknown knowns” of performance drivers become “known knowns”
Ideate new ideas, explore the unknown
Unsized and under-explored area of opportunity with potential breakthrough performance levers no-one has thought of before
SparkBeyond finds these performance drivers by creating and testing millions of hypotheses
Factors affecting a problem
Un-known factors
Validate hypotheses
Ideate new ideas, explore the unknown
Known factors
Excellence in what is known
Learn from elsewhere; make it specific for us
Known
Unknown
Organization’s knowledge of factors affecting a problem
Excellence in what is known
Most companies act within this area to create value
SparkBeyond helps challenging existing assumptions and priorities with facts for unbiased action taking
Learn from elsewhere; make it specific for us
Traditional consulting approach helps companies extract value here with speed
SparkBeyond significantly increases traditional path’s speed and specificity, accelerating time to impact:
- Comprehensive answers going beyond “top best practices” with long-tail factors
- Tailoring answers specific to company context, customers, products and dynamics
Validate hypotheses
Companies exploring own hypotheses often find it difficult to act on them due to lack of a “common fact base”
Traditional consulting helps here with change management to make the transition
SparkBeyond complements existing company efforts by creating the “one source of truth”, turning hypotheses into facts: “Unknown knowns” of performance drivers become “known knowns”
Ideate new ideas, explore the unknown
Unsized and under-explored area of opportunity with potential breakthrough performance levers no-one has thought of before
SparkBeyond finds these performance drivers by creating and testing millions of hypotheses
Here are some client examples
SparkBeyond helped a seed producer identify $120M+ commercial value leakage in over-discounting
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A chemicals manufacturer used SparkBeyond to increase granularity of forecast and detect when traditional forecasts would be inaccurate
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Rapid identification of 500+ ideas across ~10 industries of interest in ~1 week, prioritized ~15 growth opportunities for an EU based B2B software client
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By working with us, you will have access to
Experts
Our industry and functional experts will be on the ground where and when you need them.
Helpdesk
Our helpdesk will keep doors open and commit to addressing your concerns efficiently and effectively.
Training
We offer coaching and build capabilities for your teams to deliver sustained improvements.
Implementation
We partner with you and co-create a firm path to implementation as part of the project.